Pen Porter

In this linked article, Joe Pulizzi of Content Marketing Institute shares 12 essential roles for content marketing. 12 Roles Essential to the Future of Content Marketing Special thanks to Carl Dameron of Dameron Communications for passing this on! I would like to add that Pen Porter may, in fact, be a brand new breed of content marketer. While my industry is public relations, for me it's all about creating quality content to help grow interest in my clients' businesses. Of course, when a journalist turned freelance writer turned public relations specialist opens her own public relations and marketing agency, content is king! Well, Queen in my case. Content is even my "Word of the Year" for 2013. It has been since January 1, four months before Pen Porter launched. Pen Porter existed as a dream for almost 10 years before it became real. That is, a dream that sometimes resulted in paying freelance gigs payable to Ellen Porter. Most of those freelance gigs, even as l...

24 Carrots appetizers and desserts From 24 Carrots own blog, a salad is one of the many things they served at a corporate open house today!

My "office" is right here . Because this is also my house, all business will be transacted off-site, but I'll write the press releases and marketing plans right here! This morning I filed paperwork with Riverside County and the City of Jurupa Valley to officially launch my business, Pen Porter. This is a name I came up with 10 years ago for what I knew would someday become a writing business. There are so many forms of writing, and 10 years ago, I wanted to take them all on. Fast forward 10 years. With the rise of social media and the fantastic growth of the Internet since then, there are even more forms of writing. And I still want to do it all, but I will probably mostly be writing press releases to help other small to medium-sized businesses grow their companies. But if you need someone to write a blog post, a letter to your customers, a white paper, to research and report in-depth on a topic, create a marketing plan, help you make a presentation to your local c...

This is the newly-opened pharmacy that has hired me to promote their cause. Ekta and Santosh Patel of Jurupa Valley Pharmacy http://www.pe.com/local-news/riverside-county/riverside/riverside-headlines-index/20130502-business-scrapbook-jurupa-valley-health-mart-pharmacy.ece