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Showing posts from January, 2014

The VIP Mastermind Club

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Here I am doing what I love and am very good at - interviewing a source for a story. The source for this story is Eugene Montanez and the story is the press release below.  This is the short version of my press release announcing formation of the VIP Mastermind Club in Corona. Although I am only paying a little bit less than the price shown below (as a charter member), I feel even for my small, young business the services provided by Dr. Marc Dussault through this club are worth the price. I also will soon be posting here (and on the web version of this blog) a photo collage Marc Dussault and Eugene Montanez created of some stories I have had published in the Press-Enterprise about the two of them over the past two years. This kind of coverage cost them way less than paid ads would have, and was placed in a more visible location in the newspaper than paid ads are.  Also, I have created on my website a gallery of my press releases with links to their results. This ...

How to grow a small business

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Cardelli's Deli in Jurupa Valley opened in 2008, and now thrives on the good recommendations its customers provide . Remax/Impact opened in 2013, eleven years after broker Hasina Hason first began her career as a real estate agent. Hason started her real estate business back in 2002 by mostly making direct contact with potential sellers. Twelve years later, although she now relies on other marketing tactics, face-to-face contact is still how she usually finds customers. Bob Hernandez, shown here with a technician working in veterinarian Dr. Butchko's office, was a successful businessman in the Rubidoux area of Jurupa Valley for more than 30 years. He and his father started Hernandez Tire simply by telling all of their friends and participating in Jurupa Valley Chamber of Commerce events to meet others in the community - even though they couldn't afford the Chamber's dues at that time. Bob has been a member, either as Hernandez Tire or in the last few yea...

An update on me, the Rising Star

I wanted to let all readers know a few significant things about me since I last posted here. 1. I obtained my marketing management certificate from the University of California-Riverside Extension in December. 2. I was named a "Rising Star" by the university this month. This recognition is given to students who did well in their program, and now have demonstrated success outside the classroom. 3. Pen Porter has grown quite a bit since summer. My biggest client right now is the Jurupa Valley Chamber of Commerce, because I'm serving as its marketing manager. So, you will usually find me during the day at 7920 Limonite Ave., Suite B, Jurupa Valley instead of at my official address on Juan Diaz. By working as the marketing manager, I get more exposure to the businesses closest to my home, and I get a fairly quiet place to work. 4. I decided I needed a quieter place to work because I know business will grow in 2014. I have joined a new business networking group called...